In fact, the methods of finding work began to change in the mid-1990s with the large-scale appearance of the Internet. In recent years, the wildfire spread of search engines and the enormous growth of social media has changed the way people are recruited, giving them characteristics that are obvious to anyone looking for work. Not understanding these technological changes means having more difficulties in finding a job, which in some cases can become really daunting.


Recently, practically all employers have converted to technology to better manage the number of steadily growing recruitment applications and the countless resumes they receive. On average it has been calculated that for each job posting, about two hundred and fifty replies arrive. This immense amount of curriculum, combined with the greater diffusion of the use of social media and search engines, has created real technological traps that job seekers must understand in order to avoid them.


Social media offer a “social proof”
Employers compare the CVs and job applications sent by candidates with what social media shows. Do the dates, employers, jobs, job titles, training and so on match what has been written on the curriculum and the application form? Do other social media activities, such as LinkedIn groups, support the experience and achievements stated on the curriculum? Candidates who lack an online validation of the “facts” contained in their curriculum start with a handicap. This is why the profiles of LinkedIn and Google Plus can be the best friends of a job seeker.

Search engines provide a quick and inexpensive verification of the facts

A 2010 study, conducted by Microsoft, revealed that eighty percent of employers use search engines to find out information about people applying for employment with their company. Apart from the “social proof” we talked about earlier, this research is a quick and quick way to check the candidates’ background. A social media search can help job seekers make a good impression on the employer by providing positive information on the activities and goals achieved. Or it can damage it by discovering potential problems and bad behavior.

The IT tracking systems manage the curricula
The curricula sent to employers, especially if it is a large organization, are often kept in a special database which is also a tracking system for applicants. The name of these systems in English is applicant tracking system(ATS stands for it).

Their use has made the keywords contained in your resume infinitely more relevant than in the past. In fact, a curriculum that does not contain the “correct” keywords (what the recruiter is using to search for qualified candidates through the ATS system) will not even appear on the list of curricula to be considered for the job. As a result, if your resume does not contain appropriate keywords, it will not be visible and no matter how qualified you are for that job.


Job seekers can expand their chances of actually finding it, by improving their use of technology. In fact, employers expect job-hunting people to use current technologies intelligently , as a demonstration of technical knowledge and technological skills necessary for a modern workplace. Not mastering these technologies makes a job seeker look backward or lazy or, worse, both at the same time. Here’s how to take advantage of the technology to your advantage.